M.E.S.A.

The Best Companies in 12-Volt

M.E.S.A. is the 12-Volt industry’s first and only Member-owned retailer marketing and selling Group, and Dirk Marketing has been working with you since Year One!

Why work with Dirk Marketing?
With a specialized knowledge in the 12-Volt industry, we are more than just another marketing firm looking for your business. We bring a familiarity to the products and customers that might even rival your own employees! So what does that mean for you?

You can trust us to execute projects quickly, with little to no handholding. Just ask any of the 70+ Members we work with – we save you time!

Watch Angie's 2024 Summit Presentation

MESA Team

Sales Emails

Dirk Marketing has worked long and hard with MESA over the years to streamline the email creative process, and the result is something we challenge you to find anywhere else... Entire email campaigns for little to no work on your part for pennies on the dollar.

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  • Key Features:

    • Starting at only $99
    • Hero and 2 Features
    • 3-7 Product Rows
    • Up to 4 Banners
    • 3 Email Sends

  • Expectations and Optional Fees:

    Standard email layout with theme application and customized headers and footers seen here. All MESA-vendor partner SKUs included for free insertion (1200+ and counting) with best possible product images, relevants specs, special copy, and links to buy (if applicable). All emails 100% tested and sent three times at no cost. Non-MESA SKUs subject to $25 fee per initial product insertion, free thereafter. Supplemental insertions $25 each. Additional sends beyond (3) subject to $25 fee each.

    Turnaround: Approx 3 Business Days

  • Silver Package$99

    • Hero Row Includes Hero, 2 Features
    • 3 Product Rows Up to 3 Products per Row, 9 Total
    • 2 Banners Pre-Created 12-Volt/MESA Content

    Gold Package$199

    • Hero Row Includes Hero, 2 Features
    • 4-5 Product Rows Up to 3 Products per Row, 15 Total
    • 3 Banners Pre-Created 12-Volt/MESA Content

    Red Package$299

    • Hero Row Includes Hero, 2 Features
    • 6-7 Product Rows Up to 3 Products per Row, 21 Total
    • Up to 5 Banners Pre-Created 12-Volt/MESA Content

Newsletter Emails

Looking for some non-sales oriented marketing messages? Newsletters are your answer! With 36+ categories available, newsletters are written in a conversational voice with entertaining imagery – each message resulting in fun education and compelling reasons to purchase various sorts of products.

Preview the Categories & Get Started

  • Key Features:

    • $50 per Newsletter (Free to DIYers)
    • Custom Sending Schedule
    • Conversational Writing Style

  • Categories Include:

    Dash Cams, Floating Receivers, Winter Hacks, Safety & Backup Cameras, Radar & Laser, CarPlay & Android Auto, Window Tint, Paint Protection, Marine Audio, Motorcycle Gear, UTV/SXS, Lighting, Sound Quality, Truck Accessories, Remote Start, Gift Guide, and vendor-features from Rockford, Compustar, Kenwood, Momento, Pioneer, and more. Preview them all here.

    Custom content available at additional cost.

Social Media, Display, & Keyword Digital Marketing

Complicated, expensive, confusing... Dirk Marketing has finalized a program that offers three simple (but effective) options – socail ads, display ads, and keyword search marketing. All come with free access to live client dashboard performance metrics.

  • Social Media Ad Campaigns: A combination of high-resolution ads and top quality video reels both based on established MESA themes, with more of a focus on tighter targeting and higher conversions than regular display ads.
  • Display Ad Campaigns: Graphic ads based on established MESA graphics and themes with practice-proven targeted groups, finding customers where they are most likely to be (whether it's websites or apps).
  • Keyword Search Campaigns: Text-based ads running on search engine websites like Google, Bing, and Yahoo! using a combination of advanced AI and common sense with MESA-proven keywords and targeted groups.

Start a Campaign

  • Other marketing firms knock down your door with techie terms and confusing programs – what makes us different??

    • Local, Relevant Results
    • Access to All Media Types
    • Our 12-Volt and Google Ads Experience

Expectations and Optional Fees:

Impression projections per digital marketing package based on optimum date range runtime and are limited to client geographic populations and market conditions. Requests for non-MESA theme ad creation subject to $300 per campaign, free thereafter. All add-on services must be quoted per Member based on email subscriber counts.

  • Social Media Ads up to 200,000* Impressions

    Package Impressions* Date Range Cost
    Gold 50,000 1 month $599
    Platinum 100,000 up to 2 mos $1199
    Diamond 200,000 2-3 mos $2499

    Display Ads up to 85,000* Impressions

    Package Impressions* Date Range Cost
    Gold 20,000 14-30 days $499
    Platinum 45,000 30-60 days $999
    Diamond 85,000 2-3 months $1999

    Keyword Search up to 40,000* Impressions

    Package Impressions* Date Range Cost
    Gold 10,000 14-21 days $499
    Platinum 20,000 14-30 days $999
    Diamond 40,000 30-60 days $1999

Digital Marketing Add-Ons

We've got a couple interesting add-ons to your ditial marketing campaigns – think of these like sprinkles for your chocolate and vanilla packages above.

  • Email List Micro-Targeting: Use your existing email list to target customers with a laser focused display ads and create look-a-like "clones" that match your existing subscribers. Starting at $249/campaign, free with larger budget commitments.
  • QR Scan Targeting: Entice customers to scan QR codes which then adds them to a targeted focus of display ads (also includes look-a-likes). $200/month.

Website Landing Pages

Looking for a destination link for an ad or a social media post? A landing page based on established MESA themes might be exactly what you need! We can create landing pages based on MESA themes to limit your costs, or we can build custom pages if that's what you need.

If you are working with us for digital marketing, a landing page for your campaign is a MUST. Without a landing page to serve as "connective tissue" between your ad's placement and your customer's actions, your ad campaign will be penalized by Google and other search engines.

Submit just like an email! Request a Custom Page

  • Key Features:

    • Super Quick for MESA Wix Websites
    • Homepage Banner Image Included
    • Ask About SEO Upgrade Options

  • Wix Add-On to Email$50

    • Content from previously created email campaign coded directly into your MESA Wix website to serve as landing page for banners, ads, social media campaigns, and more.

    Wix New Landing Page$99*

    • Based on any Dirk Marketing email style (Simple Sale, Newsletter, Silver, Gold, Red, or custom MESA). Price depends on length of and type content.

    Custom Landing Page$300*

    • New landing page for placement on non-MESA websites, or no-MESA content for Wix website. Price varies depends on website platform and code structure.